It’s that time of year again: DEMA Show 2012 is underway in Las Vegas, Nevada! Our own Tim Bridgham, along with several DDC instructors, is in the midst of the action at the only international trade-only event for the diving, action water sports and travel industries. The DDC crew joins thousands of dive industry professionals who have gathered for the three day event. They’ll peruse hundreds of exhibits featuring the leading dive equipment manufacturers, travel destinations, and water sports apparel, and have the opportunity to attend DEMA Sponsored Seminars on state of the diving industry and current economic topics. And they’ll be present at the DEMA Awards Party, the premier industry networking event of the year, where our own Ron Aiello will be awarded the prestigious Platinum Pro 5000 Diver card. What a week!
One of the highlights of DEMA Show is always the unveiling of new products driving innovation in the dive, travel and action water sports industries. The list is long of featured products that range from newly designed regulators and buoyancy compensators, to switchblade fins, to new underwater lights and improved underwater housing for camera and video equipment. The future of scuba diving is already here!
Scuba diving as we know it today is possible thanks to dive pioneer Jacques Cousteau. DEMA Show celebrates his legacy in many ways, including a guest appearance by Jean-Michel Cousteau at the Body Glove booth on November 14 where he promoted his book “My Father, the Captain.” Body Glove, incidentally, is celebrating a milestone anniversary. Every day at 4pm, Body Glove invites all DEMA attendees to have a beer with them, toasting their 60 years of innovation. I wonder if Tim and the guys will stop in…?
Another member of the Cousteau family is being recognized for her diving achievements. Simone Cousteau (January 19, 1919 – December 1, 1990), pioneer diver and Aquanaut, was the wife of Jacques-Yves Cousteau. For her long list of contributions to the development of scuba diving, she is among 13 new inductees who will be welcomed into the Women Divers Hall of Fame in March 2013.
The DDC guys will be back home in Athens, GA this weekend, ready to share all they learned and observed at DEMA Show 2012. We’ll bring all that info to you right here, in a future blog post!